Director, Asia-Pacific

An expert in supply chain management, Bruce leads Chainalytics’ Asia-Pacific team of professional supply chain consultants and analysts dedicated to providing successful outcomes for clients. Bruce has worked with many of Asia-Pacific’s leading organizations in the automotive, aviation, healthcare, consumer, energy and mining sectors.

Bruce is renowned for his integrity, transparency and down-to-earth approach to problem solving. Bruce takes great pride in his energetic, dedicated team that consistently strives to deliver five-star service and actionable results for his clients.

Prior to joining Chainalytics, Bruce was the co-founder and driving force behind Logiworx.  Prior to co-founding Logiworx, Bruce held senior executive positions with DHL in London and helped establish franchise operations in Saudi Arabia, Egypt, Bahrain, and Doha. As Australian Business Manager for Nedlloyd Lines in Australia, Bruce introduced container shipping services to Indonesia, Malaysia, Thailand, and China. As MD for FedEx/Oceania, he travelled and worked extensively in Singapore, Hong Kong, Japan, The Philippines, and Taiwan.